# Official Harry Potter Alexa quiz

*Case study: Audible / Pottermore, Media & entertainment*

- Official Harry Potter quiz for Alexa
- Compatible on all Alexa devices
- Custom graphics
- Narrated content throughout

- **Platforms**: Alexa

## Measured outcomes

- **4.2/5** star rating

## Engaging quiz for Potterheads

With a host of unofficial quizzes available, Audible, in conjunction with Pottermore, wanted to release the definitive official Harry Potter quiz on Alexa devices

With custom graphics for the Echo Spot and Echo Show devices and custom audio for all voice interactions, the game provides new questions for each player on a daily basis. Players have a choice of either multiple choice or unprompted answering, and the game allows multiple players to play on a single device/account.

*Image: The Official Harry Potter Quiz on two Echo Show devices, the welcome screen and question one, beside an Echo Dot*

*Image: Two Echo Show devices showing the quiz’s custom Harry Potter graphics*

Additional features designed to enhance engagement include, bonus questions based upon the player’s answering profile and their inclusion in a house-based leader board.

Making use of the newly available APL language released by Amazon, the key differentiator of this, the Official Harry Potter Quiz, is the use of combined custom graphics and celebrity narrated voice instructions for all interactions

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This page on the web: https://www.uicdigital.com/work/audible-pottermore